Keep an eye out for this new celebrity - meet Nigel - the star of Blackpool's new TV ads! Voiced by legendary actor and comedian Johnny Vegas

Meet Nigel – the star of Blackpool!

Keep an eye out for this new celebrity – meet Nigel – the star of Blackpool’s new TV ads! Nigel C Gull is the new ‘spokesbird’ for your favourite seaside destination – voiced by legendary actor and comedian Johnny Vegas. Photo: VisitBlackpool

For anyone in any doubt, Nigel’s here to confirm that Blackpool is the UK’s capital of fun and the ultimate destination for families. He’s the superstar of Blackpool’s largest ever marketing campaign, running from 23 May to 24 July. ‘Only in Blackpool’ the £1.3 million campaign is being aired across TV, radio, social media and video-on-demand

  • Watch the ad here –
YouTube video

Meet Nigel – the star of Blackpool!

The £1.3 million campaign is a partnership between Merlin Entertainments, Blackpool Council, Blackpool Tourism Business Improvement District and other partners. Seagull Nigel – brought to life by Johnny Vegas – brings the distinctive charm and character of this iconic seaside resort to life.

The new adverts will air across TV, radio, social media and video-on-demand, feature this straight talking, no-nonsense embodiment of the town itself. Nigel visits iconic attractions in the ad, including Blackpool Tower, the Pleasure Beach, Madame Tussauds and SEA LIFE.

Nigel says: “Think you know Blackpool? Well think again!”

Award-winning puppeteer Andy Heath created Nigel. He’s worked with the BBC, Lucas Films, The Jim Henson Company and Disney. The Creature London agency produced the campaign.

As Nigel would say, there’s plenty to squawk about in Blackpool!”

While you’re here…

Have a look at the homepage of the Live Blackpool website for more of the latest updates.

Love the Fylde Coast?  Sign up for your weekly email newsletter. Packed full of interesting things it arrives in your inbox all 52 weeks of the year.

Join us on Facebook at our Visit Fylde Coast Facebook Group and follow us on Twitter @visitFyldeCoast
Plus hundreds of videos to watch on our YouTube channel – from all over the Fylde Coast!

Booking a stay? Pick a safe, clean and legal place to stay, at the very best price. Book with the Visit Fylde Coast and StayBlackpool guide.

Share on

Leave a Comment

Your email address will not be published. Required fields are marked *

Most Recent

Blackpool Memory Walk

Blackpool Memory Walk

Blackpool Memory Walk is the brightest sponsored walk under the famous illuminations, to show your...

Recent Updates from Local Businesses

Scroll to Top